Moroccan rituals,
reimagined.
ÀLMAS Pure Cosmetics brings the sensorial heritage of the Moroccan Hammam into the modern beauty ritual — with clean, natural and effective formulations designed for everyday use.
Event
Beautyworld Dubai
Dates
6–8 October 2026
Venue
Dubai World Trade Centre
Find us
Hall S1 · Stand A11
From Morocco to the world
From the Moroccan Hammam
to the modern bathroom.
ÀLMAS is a Moroccan beauty brand inspired by one of the country's most iconic rituals: the Hammam.
We transform traditional Moroccan beauty gestures into modern, sensorial products that are easy to incorporate into everyday routines.
Our ambition is simple: make Moroccan beauty feel contemporary, desirable and universal.
Moroccan heritage
A ritual.
A culture.
A new expression.
Morocco has always been a source of beauty rituals, natural ingredients and sensorial experiences.
ÀLMAS takes this heritage and gives it a contemporary expression: beautiful textures, refined fragrances and rituals created for the modern bathroom.
The result is a collection that feels authentically Moroccan, while speaking to a global beauty consumer.
The ÀLMAS concept
The Hammam,
in the shower.
What if the pleasure of a Moroccan Hammam could become part of your everyday shower?
ÀLMAS reimagines the traditional sequence of cleansing, exfoliating, nourishing and perfuming the body through easy-to-use modern formats.
Moroccan heritage meets modern beauty.
Discover the collection
Moroccan rituals,
made modern.
A sensorial collection built around the essential gestures of the Moroccan beauty ritual.
HAIRCARE OIL
BODY CARE & WELLNESS
For retailers & distributors
Let's talk
business.
We are looking for selected partners to bring ÀLMAS to new markets and premium beauty retail.
Meet us at Beautyworld Dubai to discover the collection, commercial opportunities and distribution possibilities.
- Retail & beauty stores
- Distributors & importers
- Spas, Hammams & hotels
- E-commerce & marketplaces
- International expansion
Request a meeting
Beautyworld Dubai 2026
Come discover
ÀLMAS.
We would be delighted to introduce you to our collection and explore how ÀLMAS could fit into your market.